{"title":"Iconic Softap Pigments","description":"\u003cp style=\"text-align: left;\"\u003e\u003cem\u003e\u003cstrong\u003eWelcome to the new high performance SofTap pigment line!\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eInspired by all things that endure, Iconic SofTap is an ultra long wear pigment that stands the test of time.\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eIconic SofTap doesn't separate in the skin, fades perfectly true, and always looks gorgeous on your clients.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eThis pigment can be used for microblading, machine, and hand method interchangeably, without having to adjust your choices.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e100% carbon free: no ashing out over time!\u003c\/p\u003e","products":[{"product_id":"iconic-450-softap-malibu-blonde","title":"Iconic 450 Softap Malibu Blonde","description":"\u003cp\u003eLike shimmering strands of sunlight dancing on ocean waves, this color captures the warmth and luminosity of a coastal paradise.\u003c\/p\u003e\n\u003cp\u003eA radiant golden pigment that is perfect for Fitzpatrick I-II skin types that want light blonde brows that aren't too cool.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50788960469291,"sku":"","price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21134815.png?v=1750528114"},{"product_id":"iconic-460-softap-manuka","title":"Iconic 460 Softap Manuka","description":"\u003cp\u003eManuka, a cool blonde shade that exudes serene beauty and refined elegance.\u003c\/p\u003e\n\u003cp\u003eInspired by the soft, cool-golden hues of honey as sunlight filters through, Manuka is a delicate ash blonde that is beautiful on Fitz I-III skin types that prefer brows without warm tones.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50788967612715,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21135142.png?v=1750528326"},{"product_id":"iconic-470-softap-redwood","title":"Iconic 470 Softap Redwood","description":"\u003cp\u003eRedwood, a medium brown hue that echoes the majestic strength and timeless beauty of its namesake.\u003c\/p\u003e\n\u003cp\u003eThis understated warm brown evokes the earthy richness of sun-kissed forests, resulting in an elegant brown that works well on many skin tones.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50788972691755,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21135323.png?v=1750528422"},{"product_id":"iconic-480-softap-sugar-maple","title":"Iconic 480 Softap Sugar Maple","description":"\u003cp\u003eIndulge in the rich, velvety hue of Sugar Maple, a pigment that whispers of cool, wooded mysteries.\u003c\/p\u003e\n\u003cp\u003eLike dappling light through rustling leaves, this dark brown hue cascades with cool tones and depth, maintaining a balance of warmth and ashiness that results in a neutral brown that works well on any skin tone.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50788979048747,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21135515.png?v=1750528532"},{"product_id":"iconic-490-softap-chocolate-silk","title":"Iconic 490 Softap Chocolate Silk","description":"\u003cp\u003eIndulge in the decadent luxury of Chocolate Silk, a pigment that pmu artists are loving for its exceptionally balanced tone. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis velvety dark brown is especially great for brunettes and Fitz III-VI. it can also be used on mature clients that desire dark brows.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50788986781995,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21135604.png?v=1750528603"},{"product_id":"iconic-500-softap-eclipse","title":"Iconic 500 Softap Eclipse","description":"\u003cp\u003eA mesmerizing fusion of deep brown and black; like the celestial phenomenon from which it draws inspiration, this color exudes a captivating intensity.\u003c\/p\u003e\n\u003cp\u003eEclipse evokes a sense of drama and sophistication as the darkest brown in the Iconic SofTap line; this pigment can be used for black brows, or soft black eyeliner.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50788995039531,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21135844.png?v=1750528746"},{"product_id":"iconic-510-softap-starry-night","title":"Iconic 510 Softap Starry Night","description":"\u003cp\u003eStep into the enchanting realm of Starry Night, a black pigment that evokes the timeless allure of a midnight sky.\u003c\/p\u003e\n\u003cp\u003eLike the depths of the universe captured on canvas by a master artist, this color embodies infinite beauty. Starry Night is the blackest black that SofTap offers and is highly popular for enveloping eyes in a cloak of elegant sophistication.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50789002477867,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21140044.png?v=1750528861"},{"product_id":"iconic-350-bermuda-blush","title":"Softap Iconic 350 Bermuda Blush","description":"\u003cp\u003eA delicate nude pink, like the soft, gentle hues of a sunset over the Atlantic, this color captures a sense of tranquility and sophistication.\u003c\/p\u003e\n\u003cp\u003eBermuda Blush is perfect for Fitzpatrick I-III that desire a slightly warm, earthy pink lip.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50789014569259,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21140125.png?v=1750528943"},{"product_id":"iconic-360-waterlilies","title":"Softap Iconic 360 Waterlilies","description":"\u003cp\u003eA light pink pigment that embodies the ethereal petals of waterlilies floating on tranquil ponds, this shade captures pure elegance and feminine grace.\u003c\/p\u003e\n\u003cp\u003eWaterlilies delicately enhances lips with a soft, whispering pink that is ideal on Fitzpatrick I-IV.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50789031706923,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21140306.png?v=1750529033"},{"product_id":"iconic-370-strawberry-fields","title":"Softap Iconic 370 Strawberry Fields","description":"\u003cp\u003eA medium-cool pink lip pigment that channels the fresh allure of sun-kissed berry fields.\u003c\/p\u003e\n\u003cp\u003eStrawberry Fields imbues lips with the sweet indulgence of a deep pink that is ideal on Fitz I-III skin types.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50789036065067,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21140431.png?v=1750529110"},{"product_id":"iconic-380-ruby-slippers","title":"Softap Iconic 380 Ruby Slippers","description":"\u003cp\u003eA lip pigment that radiates of precious gems, this shade captures attention with its deep, luxurious hue.\u003c\/p\u003e\n\u003cp\u003eRuby Slippers transforms lips into a dazzling focal point for Fitz I-III skin types that prefer an earthy red-pink pigment.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":50789040259371,"sku":null,"price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Screenshot2025-06-21140626.png?v=1750529207"},{"product_id":"softap-earth-070","title":"Softap Earth - 070","description":"\u003cp\u003eEarth is a beautiful dark neutral brown-black for\u003cstrong\u003e brows or eyeliner.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGreat for women with very dark brown\/black hair.\u003c\/p\u003e\n\u003cp\u003eThis color is also beautiful for eyeliner on blue eyes, honey brown eyes, dark brown eyes, gray eyes, or golden brown eyes.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51302502367531,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Earth_tube_with_smear_800_x_800_e35dea29-18f0-486e-93b7-122df135a10d.webp?v=1758041570"},{"product_id":"softap-cappuccino","title":"Softap Cappuccino - 040","description":"\u003cp\u003eThis beautiful color is \u003cem\u003e\u003cstrong\u003every versatile\u003c\/strong\u003e\u003c\/em\u003e - wonderful for ash blondes or brunettes, and darker redheads who don't like a lot of red in their \u003cstrong\u003ebrows\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eCappuccino is a great choice for Fitzpatrick III-IV skin as well.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51302512886059,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Cappuccino_tube_with_smear_800_x_800_110cca91-eb78-4a4e-8b08-7ee1607e0fe2.webp?v=1758042510"},{"product_id":"softap-mahogany-080","title":"Softap Mahogany - 080","description":"\u003cp align=\"center\" style=\"text-align: left;\"\u003eDark, rich, and lively, Mahogany is the perfect neutral for Fitzpatrick II \u0026amp; III skin types who desire a true dark brown. On Fitzpatrick IV \u0026amp; V Mahogany will heal to a more black-brown color.\u003cbr\u003e\u003c\/p\u003e\n\u003cp align=\"center\" style=\"text-align: left;\"\u003eIt is also one of our most versatile brown eyeliners, and can be applied beautifully on blue, steel blue or gray, green, light brown, amber, or dark brown eyes.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51302555910443,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Mahogany_tube_with_smear_800_x_800_99aa5ed4-dafb-4512-8eb8-39f1fbca4c53.webp?v=1758042641"},{"product_id":"softap-pecan-pie-740","title":"Softap Pecan Pie - 740","description":"\u003cp align=\"center\" style=\"text-align: left;\"\u003eThis is a favorite for medium ash browns or for women who want a very soft, transparent black in the \u003cstrong\u003ebrows\u003c\/strong\u003e. Pecan Pie can also be used as \u003cstrong\u003esoft eyeliner\u003c\/strong\u003e. Mix a little into SofTap eyebrow colors to darken and cool them.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51303018561835,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Pecan_Pie_tube_with_smear_800_x_800_0e6c15ae-9c1b-493c-9ca7-ab0e802de739.webp?v=1758049017"},{"product_id":"softap-chocolate-eclair","title":"Softap Chocolate Eclair - 770","description":"\u003cp align=\"center\" style=\"text-align: left;\"\u003eA beautiful dark cool brown background\/shading color for eyebrows. Use on women with very warm skin tones for a neutral brown. Gorgeous on Asian skin.\u003c\/p\u003e\n\u003cp align=\"center\" style=\"text-align: left;\"\u003eOther Uses for Chocolate Eclair:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli align=\"center\" style=\"text-align: left;\"\u003eGreat cool liner for dark brown eyes, honey brown eyes, blue eyes, and steel blue\/gray eyes.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51303032750379,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Chocolate_Eclair_tube_with_smear_800_x_800_f52263ee-0a26-4427-b3de-a6b018fd92e3.webp?v=1758049128"},{"product_id":"softap-dilution-solution","title":"Softap Dilution Solution","description":"\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cp\u003eDilute your pigment to the perfect texture with our dilution solution!\u003c\/p\u003e\n\u003cp\u003eThis is a medium shading solution that may be used with any pigment. Perfect for ombre eyebrows, shaded eyeliner, camouflage thinning, and more!\u003c\/p\u003e\n\u003cp\u003eThe Dilution Solution is also excellent for thinning SofTap pigments to make them easier to use for some machines.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51303054246187,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/DilutionSolution-Bottle_88543579-c72d-4e66-a58b-d9cd6fd8517f.webp?v=1758049280"},{"product_id":"softap-bashful-blonde-010","title":"Softap Bashful Blonde - 010","description":"\u003cdiv\u003eIdeal for light blondes who favor golden hues on their brows.\u003c\/div\u003e\n\u003cdiv\u003eCurrently one of our most in-demand shades for blondes.\u003c\/div\u003e\n\u003cdiv\u003eMix with Golden Sunrise to lighten, or combine with a light color from the Cool palette to tone it down.\u003c\/div\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51303066566955,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Bashful_Blonde_tube_with_smear_800_x_800_21db33a8-c2d6-491d-af85-1fbb046898cd.webp?v=1758049400"},{"product_id":"softap-fawn-030","title":"Softap Fawn - 030","description":"\u003cp align=\"left\"\u003eThis pigment is best for ash blondes or blondes mixed with gray\u003c\/p\u003e\n\u003cp align=\"left\"\u003eFawn tends to heal cooler to give a taupe color, it is also great for toning down old reddish tones in eyebrows. \u003cbr\u003e\u003c\/p\u003e\n\u003cp align=\"left\"\u003eOne of our \u003cem\u003e\u003cstrong\u003emost popular\u003c\/strong\u003e\u003c\/em\u003e medium browns!\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51303073382699,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Fawn_tube_with_smear_800_x_800_33c5f8d3-a08c-45fa-bbde-af600c10cd47.webp?v=1758049644"},{"product_id":"softap-espresso-060","title":"Softap Espresso - 060","description":"\u003cp align=\"left\"\u003e\u003cspan\u003eThis is one of our \u003cem\u003e\u003cstrong\u003emost popular\u003c\/strong\u003e\u003c\/em\u003e eyebrow colors!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp align=\"left\"\u003e\u003cspan\u003eEspecially popular for shading on any skin type, and excellent for people with less than 50% grey in their hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp align=\"left\"\u003e\u003cspan\u003eEspresso is also very nice for clients who don't want any red in their healed eyebrows.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51303083573547,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Espresso_tube_with_smear_800_x_800_b325ece2-8317-45e5-9861-240e9aab967e.webp?v=1758049634"},{"product_id":"softap-platinum-blonde-009","title":"Softap Platinum Blonde - 009","description":"\u003cp align=\"left\"\u003e\u003cspan\u003eLightest of the neutral colors, Platinum Blonde has just enough golden warmth to be perfect for blondes with light, almost frosted looking hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51303090225451,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Platinum_Blonde_tube_with_smear_800_x_800_b067eb93-50c4-4dc0-bf1c-2534e740c37e.webp?v=1758049604"},{"product_id":"softap-328-orange-aid","title":"Softap Orange Aid - 328","description":"\u003cp\u003eThis color is best for neutralizing blue or gray eyebrows. Highly pigmented and opaque for excellent corrective power. Saturate gray or blue brows with this color and then apply a warm brown like Caramel, Milk Chocolate, or Bordeaux to get a nice warm healed color. Stronger grays\/blues might need multiple applications of Orange Aid to see great results.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOther Uses for Orange Aid:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eYou can add it to any light eyebrow color to warm it up. Be careful, it doesn't work on dark colors--if you add it to dark colors then it will lighten and warm them at the same time. To warm up darker colors without making them lighter, add some Peaches N' Cream instead.\u003c\/li\u003e\n\u003cli\u003eAdd a drop of Orange Aid to any lip color for extra \"insurance\" against strong blue undertones.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51384430231851,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/OrangeAid_tube_with_smear_800_x_800_1d10fdfc-eaf3-4bb6-a961-259259e4ba21.webp?v=1760380585"},{"product_id":"softap-black-orchid-331","title":"Softap Black Orchid - 331","description":"\u003cp align=\"center\" style=\"text-align: left;\"\u003e\u003cspan\u003eA beautiful true black for those who wear the darkest of the dark. Black Orchid is carbon-free, therefore it does not carry the risk of eyeliner migration (or turning blue) that carbon black inks do.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51555893674283,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Black_Orchid_tube_with_smear_800_x_800_ad94c975-bdf2-4559-8d99-a773426c2a99.webp?v=1764181855"},{"product_id":"softap-milk-chocolate-110","title":"Softap Milk Chocolate - 110","description":"\u003cp align=\"center\" style=\"text-align: left;\"\u003ePerfect for light brown hair and light warm brows. Also great for Fitzpatrick III-IV who desire light brows.\u003c\/p\u003e\n\u003cp align=\"center\" style=\"text-align: left;\"\u003eYou can also add a little Milk Chocolate to lip colors for an earthier look. Don't add too much though! Darker skin types may turn colors darker without adding anything to them.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51555899441451,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Milk_Chocolate_tube_with_smear_800_x_800_1ce39558-b335-4521-a227-a91b22d72bd7.webp?v=1764181977"},{"product_id":"softap-tempting-teal-333","title":"Softap Tempting Teal - 333","description":"\u003cp align=\"center\" style=\"text-align: left;\"\u003e\u003cspan\u003eThis fun eyeliner color is for women who have gorgeous green or brown eyes and want everyone to know it.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51595011326251,"sku":null,"price":18.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Tempting_Teal_tube_with_smear_800_x_800_a8482292-e426-425e-9eed-d33ddf60e54f.webp?v=1765219541"},{"product_id":"softap-chocolate-truffle-150","title":"Softap Chocolate Truffle - 150","description":"\u003cp\u003eA beautiful warm brown for dark brunettes of any skin type.\u003c\/p\u003e\n\u003cp\u003ePerfect for those who don't want their brows too dark.\u003c\/p\u003e\n\u003cp\u003eThis is a\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003egreat all around color\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efor all techniques, including machine, tapping, and microblading. A fan favorite!\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51598648574251,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Chocolate_Truffle_tube_with_smear_800_x_800_59a99ed7-416b-4dc4-940d-d17db900173f.webp?v=1765307970"},{"product_id":"softap-charcoal-090","title":"Softap Charcoal - 090","description":"\u003cp\u003eA cool liner that heals as a soft black on women with warm skin tones; can also be used on eyebrows on Fitzpatrick V-VI that desire a soft-black healed color.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eCharcoal is great on blue, steel blue and gray eyes.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51598650540331,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Charcoal_tube_with_smear_800_x_800_2e163725-305d-41aa-a829-20c72cc20694.webp?v=1765308102"},{"product_id":"softap-german-chocolate-170","title":"Softap German Chocolate - 170","description":"\u003cp align=\"left\"\u003eThis delicious warm brown is great for powder brows, bold brows, or hair strokes on all skin types, especially on women of color who naturally have darker hairs. Popular choice for Hispanic skin types and Fitzpatrick III-IV.\u003c\/p\u003e\n\u003cp align=\"left\"\u003e\u003cstrong\u003eOther Uses for German Chocolate:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp align=\"left\"\u003eBeautiful eyeliner on light brown, gold, amber, honey brown, green, or olive green eyes.\u003c\/p\u003e\n\u003cp align=\"left\"\u003eGreat for scar camouflage or vitiligo on darker skin where color needs to be darkened\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51598658535723,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/German_Chocolate_tube_with_smear_800_x_800_4cc693c2-0d0d-4c2e-a080-6a91603b5a0d.webp?v=1765308227"},{"product_id":"softap-cafe-ole-180","title":"Softap Cafe Ole - 180","description":"\u003cp align=\"center\" style=\"text-align: left;\"\u003eThis is our darkest warm color for brows and\/or eyeliner. Cafe Ole heals as a soft black powder brow on Asian and Hispanic skin types. Popular as a microblading pigment or tapped hair stroke color on any skin type who wants a soft black hair look.\u003c\/p\u003e\n\u003cp align=\"center\" style=\"text-align: left;\"\u003e\u003cstrong\u003eOther Uses for Cafe Ole:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eFantastic warm brown eyeliner on people with blue, amber, honey brown, or dark brown eyes. \u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eHelps warm up old gray eyeliner\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":51598661026091,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/Cafe_Ole_tube_with_smear_800_x_800_31ca5558-817d-4dfc-aa51-0c46f3046a80.webp?v=1765308337"},{"product_id":"280-jamaican-rum","title":"Softap Jamaican Rum - 280","description":"\u003cp\u003e\u003cspan\u003eVery beautiful and popular color for deepening any natural lip to a more mauve-pink tone. Beautiful results on Asian, Mediterranean, and Caucasian skin. If the lips have strong blue undertones, add a drop of Mango Obsession to prevent them from becoming too dark.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":52492265193771,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-jamaican-rum-tube-smear-1x1_7e6ba20a-8321-4bfd-bdcd-1545f827b3f3.webp?v=1772571487"},{"product_id":"320-blue-lagoon","title":"Softap Blue Lagoon - 320","description":"\u003cp\u003eA sultry midnight blue for those bewitching blue or blue-gray eyes. It heals close to black, but with just a hint of blue to set off the eyes. Try enhancing the eyes with Mahogany first, and then applying Blue Lagoon with a smudgy effect!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOther Uses for Blue Lagoon:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdd a tiny drop to any lip color to make a cool pink, mauve, or burgundy\u003c\/li\u003e\n\u003cli\u003eCool off any areola color to match mauve toned breasts better\u003c\/li\u003e\n\u003cli\u003eMake a plum or purple for eyeliner by mixing with Valentine. Add a drop of Tempting Teal to drab down the mixture\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":52492329517355,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-blue-lagoon-tube-smear-1x1.webp?v=1772570226"},{"product_id":"softap-lime-aid-329","title":"Softap Lime Aid - 329","description":"\u003cp\u003eOur tried and true pigment for correcting reddish or orange eyebrows. If the red is very strong, try mixing Lime Aid with Cool-it (about 80\/20) to neutralize before applying new eyebrow pigment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOther Uses for Lime-Aid:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCan also be used to cool down any light-medium eyebrow color. Be careful, if Lime-Aid is mixed with a dark brown, it will cool and lighten it at the same time. To cool a dark brown without lightening it, mix in a little Cool-it, Irish Moss, or Jade Granite instead.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":52646572294443,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-lime-aid-tube-smear-1x1_efe5ee1f-ed28-41b5-a08e-1f37f9b0c861.webp?v=1773085854"},{"product_id":"softap-lemon-aid-330","title":"Softap Lemon Aid - 330","description":"\u003cp\u003eA must have for every artist! Corrects purple, lavender, pink, blue, or dark gray eyebrows. Also works well for the client who has multiple colors on the brows. Lemon aid will help even out and neutralize the unwanted colors and prepare it for new pigment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOther Uses for Lemon Aid:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdd a drop to any color to lighten by 3 shades or to make it more golden. This can be helpful if you have a client with lavender tones in the eyebrows--cover the old pigment with a mixture of Espresso and Lemon Aid for a nice neutral healed color.\u003c\/li\u003e\n\u003cli\u003eAdd a drop to any lip color to brighten it a little\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":52646595723563,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-lemon-aid-tube-smear-1x1.webp?v=1773085908"},{"product_id":"softap-mink-730","title":"Softap Mink - 730","description":"\u003cp\u003e\u003cspan\u003eThis color is a great cool taupe for lighter to medium skin tones, and especially medium ash blondes with pink tones in their skin. Mix Mink into medium SofTap eyebrow colors such as Fawn to cool them.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":52646754582827,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-mink-tube-smear-1x1.webp?v=1773086030"},{"product_id":"softap-irish-moss-300","title":"Softap Irish Moss - 300","description":"\u003cp\u003e\u003cspan\u003eA beautiful deep brown-green for eyeliner. Gorgeous on any eye color but especially green, brown, or hazel eyes.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":52646899220779,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-irish-moss-tube-smear-1x1.webp?v=1773086134"},{"product_id":"softap-cool-it-327","title":"Softap Cool-It - 327","description":"\u003cp\u003eDo you have problems with a color healing too warm or reddish? Add a drop or two of Cool-it to prevent red from peeking through. Don't overdo it, and don't use it alone! Use up to 20% in your mix for eyebrow colors or just a dot for camouflage colors.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOther Uses for Cool-it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdd a drop of Cool-it to Lime Aid before doing a correction on a red eyebrow for a stronger correction\u003c\/li\u003e\n\u003cli\u003eAdd to any eyeliner color for a hint of green\u003c\/li\u003e\n\u003cli\u003eDilute with water to make a soft green edge on any eyeliner\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":52646989300011,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-cool-it-tube-smear-1x1.webp?v=1773086265"},{"product_id":"softap-innocence-220","title":"Softap Innocence - 220","description":"\u003cp\u003e\u003cspan\u003eBest for a very natural enhancement to an existing lip. A great choice for deepening pale lips and making small lips appear fuller. Innocence will enhance lips by 2-3 shades.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":52872376844587,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-innocence-tube-smear-1x1_ff6613d1-67ae-4ed1-88c9-e50494d4f7ec.webp?v=1773761296"},{"product_id":"softap-pinkaboo-610","title":"Softap Pinkaboo - 610","description":"\u003cp\u003ePeek-a-boo! This light pastel pink is a very popular cool pink for areola re-pigmentation. Pinkaboo makes a great natural lip blush pigment as well.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":53344393855275,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-pinkaboo-tube-smear-1x1_a63e7a91-a789-438e-99be-99784cfa1f08.webp?v=1777054461"},{"product_id":"softap-diva-680","title":"Softap Diva - 680","description":"\u003cp\u003eBeautiful and versatile medium mauve-pink base color; one of the most popular SofTap pigments for areola.\u003c\/p\u003e\n\u003cp\u003eA medium mauve-pink that adds a lot of color. Diva looks gorgeous on lips with natural orange tones, or lightly applied on its own for a mauve-pink.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":53379948478763,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-diva-tube-smear-1x1_4eecfa7d-da40-4f0e-b09a-80ac55308716.webp?v=1778091367"},{"product_id":"softap-tickle-me-pink-186","title":"Softap Tickle Me Pink - 186","description":"\u003cp\u003e\u003cspan\u003eA soft medium pink tone for lips when healed. This color is slightly less red and more pink than Valentine. Tickle Me Pink is also often used to brighten up other colors when custom blending.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":53379952967979,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-tickle-me-pink-tube-smear-1x1.webp?v=1778091461"},{"product_id":"softap-caramel-100","title":"Softap Caramel - 100","description":"\u003cp align=\"center\" style=\"text-align: left;\"\u003eA warm light brown pigment designed to add brightness and warmth to the brows. This shade implants smoothly and heals with a soft, golden warmth that enhances natural brow tones without overpowering them.\u003c\/p\u003e\n\u003cp align=\"center\" style=\"text-align: left;\"\u003eGreat for warm undertones and clients needing warmth added to existing brow color. Ideal for shading, hairstrokes and color correction.\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":53618413207851,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-caramel-tube-smear-1x1.jpg?v=1779811012"},{"product_id":"softap-seashells-403","title":"Softap Seashell - 403","description":"\u003cp\u003e\u003cspan\u003eA light, pink tinged skin-tone-based pigment designed for advanced paramedical procedures such as areola restoration and scar camouflage, as well as dark lip neutraliziation. This formula offers smooth implantation and soft, natural healing, allowing artists to build realistic dimension and blend seamlessly with surrounding skin.\u003c\/span\u003e\u003c\/p\u003e","brand":"Softap","offers":[{"title":"Default Title","offer_id":54982148784427,"sku":null,"price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/files\/softap-pmu-pigment-seashell-tube-smear-1x1.webp?v=1786487281"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/2873\/3227\/collections\/softap_logo_bb6c2372-b3b3-448d-978d-43349a633a68.jpg?v=1750953849","url":"https:\/\/kimsbeautyexpress.com\/collections\/iconic-softap-pigment-sets.oembed?page=2","provider":"Kims Beauty Express","version":"1.0","type":"link"}